It’s no shock that social media can be overwhelming for small businesses. Lists like “Top 15 Most Popular Social Networking Sites” are helpful to read, but while…… Read more “Find the One”
Author: jacobeck
SEO Tips for Small Businesses – Infographic
I recently taught a seminar on “How to Maximize Google For Your Business” for the McLean County Chamber of Commerce. After receiving several requests for a review…… Read more “SEO Tips for Small Businesses – Infographic”
SEO Keyword Homework: 4 Tools You Can Use
Keywords help search bots connect your content with search queries. Here are 4 tools to help with your ongoing keyword homework:
How I Do Keyword Homework
We were answering questions that no body was asking, and it was hurting our rankings. So I started doing my keyword homework…
3 Lessons From Reaching #1 in Search Results
I took a company from complete non-existence to #1 in organic search results. Here’s what I learned.
Content That Generates Sales
If you’re hitting a wall with your content, or if you’re looking to reevaluate the content you share across all of your digital properties (social media, websites, blogs, etc.), the best place to start is with these 3 questions:
1) Will this content attract people? 2) Will this content engage people? 3) Will this content convert people?
Social Media Tips for Parents
Social Media has become an integral part of our lives. It’s also one of the topics that youth workers ask our team at Youth Specialties about the most. Here’s a look at a YS Idea Lab we filmed on location at NYWC with some of the key things that influence how kids use social media and a few practical tips that you can share with parents.
Social Media Basics: Facebook, Pinterest, and Instagram
Surveys from the last few years have shown some remarkable stats: 91% of people have gone into a store because of an online experience. 62% of consumers…… Read more “Social Media Basics: Facebook, Pinterest, and Instagram”
Time Management for Social Media [Infographic]
The best community managers I know are 100% dedicated to their weekly schedules. If I catch them creating graphics for their Twitter content at 2pm on a Thursday,…… Read more “Time Management for Social Media [Infographic]”
Church Communication Beyond Digital Natives
2001 – The first iPod was released. 2003 – Blackberry released it’s first smartphone with a color screen and calling capabilities. 2007 – The original iPhone debuted. Anyone…… Read more “Church Communication Beyond Digital Natives”
Jacob Eckeberger 